My girlfriend and I went to a restaurant this evening that had newly opened in our city. The service by the waitress was fine, but they had ran out of a number of ingredients on the menu which strictly limited her choice. When I asked my girlfriend when we got home what she thought of her starter, she couldn’t honestly tell me. She could not differentiate between the poor service they had provided by mismanaging their stock levels (because that what was what it boiled down to) and if the food was actually any good!
Poor Service Tarnishes A Good Product
If you have a problem area, rectify the situation as soon as possible because it affects the whole experience for your customer. It does not matter how good the end product is, if there are issues along the way that your customer does not expect then the overall experience will get tarnished.
Expect the unexpected, put plans in place for when you do have failures and identify your weaknesses.
For anyone interested; we went to Giraffe straight afterwards and ordered two of our favourite drinks and a bowl of edamame beans. So all’s well that ends well 😉
What do you think the right ingredients are for running a successful business?
Photo credit: B Rosen